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Home / Cupcakes
unwrapped cinnamon swirl cupcake on a marble serving platter.

Cinnamon Swirl Cupcakes

Becky Hardin

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Updated: March 6, 2026
4.50 from 2 votes

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My cinnamon swirl cupcakes are soft, fluffy, and full of warm spiced flavor! Made with vanilla cake mix and swirled with a brown sugar cinnamon filling, these easy cupcakes are perfectly moist and sweet. I top them with a luscious cinnamon cream cheese frosting for a touch of tang that balances out their sweet flavor.

unwrapped cinnamon swirl cupcake on a marble serving platter.

Brown Sugar Cinnamon Cupcakes Made with Cake Mix

If you love warm spiced desserts as much as I do, these cinnamon swirl cupcakes are sure to become a favorite. The combination of quick pantry ingredients, a swirled brown sugar cinnamon filling, and smooth cinnamon cream cheese frosting makes these cupcakes taste like they took hours, but they only take about 30 minutes start to finish! I make these cinnamon cupcakes with cake mix as the base to ensure they turn out consistently moist and tender every time.

3 cinnamon swirl cupcakes on a marble serving platter.

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Chill the Cinnamon Swirl for Better Definition

For clean, beautiful cinnamon swirls that don’t blend into the batter, I chill the cinnamon-sugar mixture for 5-10 minutes before layering. This helps the sugar stay firm and dry, giving you striking layers of cinnamon flavor and texture in each cupcake. It’s a simple step that makes a big difference in presentation and taste.

featured cinnamon swirl cupcakes.
4.50 from 2 votes

Cinnamon Swirl Cupcakes Recipe

Light and fluffy brown sugar cinnamon swirl cupcakes made with cake mix, and topped with a cream cheese frosting for a sweet and spiced treat that everyone will love.
Prep Time: 15 minutes mins
Cook Time: 18 minutes mins
Total Time: 33 minutes mins
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Equipment

  • Kitchen Scale (optional)
  • Cupcake Tin
  • Stand Mixer
  • Piping Tip Set
Serves 12 cupcakes

Ingredients

For the Cupcakes

  • 13.25 ounces vanilla cake mix (1 box)
  • 1 cup water
  • ⅓ cup vegetable oil
  • 3 large eggs

For the Cinnamon Swirl

  • ½ cup brown sugar
  • 2 teaspoons ground cinnamon

For the Cinnamon Cream Cheese Frosting

  • ½ cup unsalted butter room temperature (1 stick)
  • 8 ounces cream cheese room temperature (1 brick)
  • 4½ cups powdered sugar
  • 1 teaspoon pure vanilla extract
  • 1 teaspoon ground cinnamon
US Customary | Metric

Instructions

For the Cupcakes

  • Preheat oven to 350°F and line a 12-count muffin tin with paper liners. Set aside.
  • In a large bowl, whisk together the cake mix, water, oil, and eggs.
    13.25 ounces vanilla cake mix, 1 cup water, ⅓ cup vegetable oil, 3 large eggs
    cinnamon swirl cupcake batter in a white bowl.
  • Make the cinnamon swirl mixture. Combine the brown sugar and cinnamon in a small bowl.
    ½ cup brown sugar, 2 teaspoons ground cinnamon
  • Fill each cupcake tin with 2 tablespoons of batter. Then, sprinkle over a teaspoon of the cinnamon swirl mixture. Top the cinnamon layer with another 2 tablespoons of cake batter. Gently swirl the cinnamon mixture and cake batter together with a toothpick or skewer.
    swirled cinnamon swirl cupcake batter in the wells of a lined cupcake tin.
  • Bake for 16-18 minutes or until a toothpick inserted into the center comes out clean.
    12 baked cinnamon swirl cupcakes on a wire rack.
  • Remove the cupcakes from the pan and place them on a wire rack. Cool completely before frosting.

For the Cinnamon Cream Cheese Frosting

  • In the bowl of a stand mixer fitted with the paddle attachment, beat the butter and cream cheese on medium speed until they are well combined, about 2 minutes.
    ½ cup unsalted butter, 8 ounces cream cheese
    frosting ingredients for cinnamon swirl cupcakes.
  • With the mixer on low speed, slowly add the powdered sugar about ¼ cup at a time.
    4½ cups powdered sugar
  • Once all of the powdered sugar has been incorporated, stir in the vanilla and cinnamon.
    1 teaspoon pure vanilla extract, 1 teaspoon ground cinnamon
  • Turn the mixer to medium high speed and beat the frosting until it becomes light and fluffy, about 45 seconds. Make sure to scrape down the sides of the bowl as needed.
    cinnamon swirl cupcake frosting in a stainless mixing bowl.
  • Transfer the frosting to a piping bag fitted with your choice of tip and pipe the cupcakes as desired. Sprinkle over additional cinnamon-sugar while the frosting is still wet.
    cinnamon swirl cupcakes on a wire rack.

Notes

  • Make sure that all of your ingredients are at room temperature. Pull them out of the refrigerator about 2 hours before you start baking.
  • I recommend using greaseproof cupcake liners or spraying your liners with nonstick spray to keep them from sticking to your cupcakes.
  • If you often end up with greasy cupcake bottoms, put a tablespoon of white rice in each of the wells of the cupcake tin before adding the liners. This will absorb any excess grease.
  • I like to put all the cupcake liners in the pan, add the first 2 tablespoons of batter to each one, then add the first layer of cinnamon sugar, then repeat. It’s much easier to do each step all at once than to do one cupcake at a time.
  • Gently swirl the cinnamon mixture and cake batter together with a toothpick or skewer.
  • Let the cupcakes cool completely before frosting them. If you try to frost warm cupcakes, the frosting will run off and make a mess.
  • These cupcakes look beautiful all by themselves, but you can take the decoration up a notch by sprinkling the cupcakes with ground cinnamon or nutmeg or placing a cinnamon stick on top of each cupcake.
Storage: Store cinnamon cupcakes in an airtight container in the refrigerator for up to 3 days.
Nutrition Facts
Cinnamon Swirl Cupcakes Recipe
Amount Per Serving (1 cupcake)
Calories 534 Calories from Fat 207
% Daily Value*
Fat 23g35%
Saturated Fat 11g69%
Trans Fat 0.5g
Polyunsaturated Fat 4g
Monounsaturated Fat 6g
Cholesterol 86mg29%
Sodium 300mg13%
Potassium 80mg2%
Carbohydrates 81g27%
Fiber 1g4%
Sugar 67g74%
Protein 4g8%
Vitamin A 559IU11%
Vitamin C 0.02mg0%
Calcium 110mg11%
Iron 1mg6%
* Percent Daily Values are based on a 2000 calorie diet.
Author: Becky Hardin
Course: cupcakes, Dessert
Cuisine: American
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How to Make Brown Sugar Cinnamon Cupcakes Step-by-Step

Mix the Batter: Preheat your oven to 350°F, line a 12-count muffin tin with paper liners, and set aside. In a large bowl, whisk together 13.25 ounces (1 box) of vanilla cake mix, 1 cup of water, ⅓ cup of vegetable oil, and 3 large eggs.

cupcake batter in a white bowl.

Swirl the Cupcakes: Combine ½ cup of brown sugar and 2 teaspoons of ground cinnamon in a small bowl. Fill each cupcake tin with 2 tablespoons of batter. Then, sprinkle over a teaspoon of the cinnamon swirl mixture. Top the cinnamon layer with another 2 tablespoons of cake batter. Gently swirl the cinnamon mixture and cake batter together with a toothpick or skewer.

cupcake batter swirled with brown sugar and cinnamon, in the wells of a lined cupcake tin.

Bake the Cupcakes: Bake your cinnamon cupcakes in the preheated oven for 16-18 minutes, or until a toothpick inserted into the center comes out clean. Remove the cupcakes from the pan and place them on a wire rack. Cool completely before frosting.

12 baked cinnamon swirl cupcakes on a wire rack.

Make the Frosting: In the bowl of a stand mixer fitted with the paddle attachment, beat ½ cup of room-temperature unsalted butter and 8 ounces (1 brick) of room-temperature cream cheese on medium speed until they are well combined, about 2 minutes.

ingredients for cinnamon frosting.

Thicken the Frosting: With the mixer on low speed, slowly add 4½ cups of powdered sugar, about ¼ cup at a time. Once all of the powdered sugar has been incorporated, stir in 1 teaspoon of vanilla extract and 1 teaspoon of ground cinnamon. Turn the mixer to medium-high speed and beat the frosting until it becomes light and fluffy, about 45 seconds. Make sure to scrape down the sides of the bowl as needed.

cinnamon frosting in a stainless mixing bowl.

Frost the Cupcakes: Transfer the frosting to a piping bag fitted with your choice of tip and pipe the cinnamon cupcakes as desired. Sprinkle over additional cinnamon-sugar while the frosting is still wet.

Baked cinnamon swirl cupcakes topped with frosting.

How to Store

Store leftover cinnamon swirl cupcakes in an airtight container in the refrigerator for up to 3 days or in the freezer for up to 1 month. Let come to room temperature before enjoying. 

More Cinnamon Dessert Recipes to Try!

  • Homemade Cinnamon Sugar Donuts

    Homemade Cinnamon Sugar Donuts

  • Cinnamon Toast Crunch Bars

    Cinnamon Toast Crunch Bars

  • Cinnamon Roll Muffins

    Cinnamon Roll Muffins

  • Snickerdoodle Cupcakes

    Snickerdoodle Cupcakes

Becky Hardin Avatar

Meet

Becky Hardin
Becky Hardin has been blogging since 2012 and founded Easy Dessert Recipes in 2020. We love creating recipes that make putting desserts and sweets on the table faster and tastier for busy families. Becky has been featured in The Kitchn, People Magazine, Home and Family, The Today Show, and more.
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4.50 from 2 votes (1 rating without comment)

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2 responses

  1. Kristin Fleming
    August 28, 2022

    It was good. If I make em again, I’ma put more of the brown sugar cinnamon mix in the cupcake, I had a bunch left over. Or I might make it into an actual cake. I had a ton of frosting left over too. The frosting kinda overwhelmed the cake.
    But like I said, it was tasty.4 stars

    Reply
    1. Becky Hardin
      August 29, 2022

      Thanks so much for sharing, Kristin!

      Reply
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